With the release of the Victoria and Abdul movie today (Friday), businesses have teamed up to promote the Isle of Wight with a fun video.
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With huge interest in Queen Victoria following the release of the new movie starring Judi Dench and Ali Fazal, and the return of ‘Victoria’ to ITV, Red Funnel has produced a short video to persuade busy Londoners to escape the city and head to the Isle of Wight.
Working with partners South Western Railway and English Heritage, the short, tongue-in-cheek video features Queen Victoria set in the present day, escaping the monotony of life in London.
It starts at London Waterloo with Victoria, or ‘Nan’ as she becomes known, talking via text message with her granddaughter. Victoria travels solo by train from Waterloo with South Western Railway and makes her way to Southampton Central before boarding a bus to Isle of Wight ferry terminal.
In the video, Victoria cruises in opulent style across the Solent and is met on arrival in East Cowes by her horse-drawn carriage for the short ride up the hill to her beloved Osborne, the royal palace by the sea, designed by Prince Albert.
The video is being released to coincide with the launch of the new Victoria’s Island trail which highlights 13 locations and attractions across the Isle of Wight which have a connection with Queen Victoria and her family.
Jonathan Green, Marketing & Communications Director at Red Funnel, said:
“Londoners can reach the Isle of Wight, travelling via Southampton, in under two hours by train and ferry so we wanted to show how easy and stress-free the journey is and at the same time capitalise on the huge interest in Queen Victoria and royal life at Osborne.
“With a First Class service available from South Western Railway coupled with our new Signature Lounge experience on board Red Falcon and Red Osprey, it makes for a truly relaxing, lavish way to travel – a service #FitForAQueen.”
Phil Dominey, Stakeholder Manager at South Western Railway, said:
“People in London will find it’s really quick and straightforward to get to the Isle of Wight to explore Victoria’s Island and visit her royal retreat at Osborne by using South Western Railway trains.”
Bryn Jones, Marketing Manager for Osborne House commented:
“We were delighted to play our part in this rather cheeky little film. As Queen Victoria’s seaside residence on the island, it’s only natural she would want to head here for her short break!”